Course curriculum

  • 1

    Introduction

    • Onboarding steps

  • 2

    The Playbook

    • My Playbook

    • Target Market

    • Buyer Persona

    • Scenarios

    • Cadence

    • Messaging Segmentation

    • Workflows

    • Mail Automation

  • 3

    Data Management

    • Fields

    • Dependencies

  • 4

    Contactability Tools

    • Contactability Tools

    • Twilio

    • Aircall

    • Email

  • 5

    Messaging

    • Qualifying Questions

    • Templates

  • 6

    Preferences

    • Sales Team

  • 7

    Integration

    • Hubspot

    • Salesforce

  • 8

    Sales

    • Introduction

    • Define your sales pipeline

    • Opportunity cadence

    • Messaging segmentation

    • Create a template

    • Products Book